Dan started this relationship by doing some small, but necessary fixes to the current site. It became clear soon after, that Torrenzano needed a more robust website and one that was more convenient for them to manage. They turned to Dan.

Dan built a new site in WordPress, refreshed the Torranzano brand to go along with the update site and build a custom client management system, CMS. In this new system, content “talks” to each other; the engine was built to connect the news blog to the interviews and allows for cross-posting so content sharing is seamless and efficient. The backend of WordPress was built as a template, allowing custom systems in the back end to be created when needed to meet goals, provide efficient workflows and ease of use.

“Dan did a fantastic job of not only designing our website and marketing materials but also gave us great recommendations and insights on developing a cohesive brand image, improving SEO and engagement.

Dan was enormously helpful in guiding us through the entire process. He is extremely creative, dependable and knowledgeable; pays close attention to details; and is very patient with clients – taking his time to explain things so people like me that aren’t as savvy in this arena understand the process, what will work and why,”—Denise Roche, Executive Vice President, The Torranzano Group.